Monica Vinader is a luxury jewelry brand that specializes in “demi-fine” jewelry, effectively bridging the gap between fine and fashion jewelry. Founded in 2008 by Monica Vinader, the brand quickly gained international acclaim for its modern and wearable designs. The journey began in 2002 when Monica started creating bespoke jewelry pieces in Argentina, leading to the official launch in the UK in 2007, with her sister Gabriela as a co-founder. Just two years after its inception, the brand received the “Jewellery Brand of the Year” award, highlighting its rapid success. In 2010, Monica Vinader secured funding from the venture capital firm Beringea, which facilitated the opening of its first London store. By 2014, the brand’s projected sales surpassed £14 million, marking an impressive 85% increase from the previous year. The design philosophy of Monica Vinader emphasizes simple, elegant, and versatile pieces suitable for everyday wear, utilizing precious metals and gemstones while offering customizable options, including engraving.