Lancui's Story

Founder

Summer, whose Chinese name is Xunjun, is an outstanding female entrepreneur born in the 1980s. Born and raised in Quzhou, a historic cultural city in Zhejiang province, Summer was immersed in a rich cultural heritage from an early age. This cultural foundation, combined with her keen eye for beauty and relentless pursuit of excellence, has enabled her to carve out a unique path in the accessories industry.
As a mother of three children (two daughters and one son), Summer has demonstrated extraordinary wisdom and perseverance in balancing family and career. She perfectly combines the gentleness of a mother with the sharpness of an entrepreneur, not only creating a successful business but also nurturing a happy family.
Amidst her busy work schedule, Summer maintains an active and healthy lifestyle. She loves yoga, which not only helps her maintain mental and physical balance but also enhances her focus and flexibility when facing business challenges. Additionally, jump rope and running are her favorite cardio exercises. These activities not only keep her in good physical shape but also symbolize her spirit of constantly breaking through and challenging limits in her career.

Lancui's Story

In Yiwu, the world-renowned capital of small commodities, a cross-cultural friendship gave birth to our brand. Eleven years ago, Summer from Quzhou, Zhejiang, met Delphine, a young French jewelry designer, here in Yiwu. This encounter marked the beginning of a passionate and creative journey of collaboration. This chance meeting not only changed Summer’s life trajectory but also brought new vitality to the global accessories industry.
Our brand was born from this unique friendship, blending Eastern and Western aesthetics and craftsmanship. Summer, with her profound understanding of traditional Chinese handicrafts, provided the highest quality materials and exquisite production techniques for Delphine’s innovative designs. This cross-cultural collaboration model has not only enriched our product line but also injected new energy into the global accessories market.

Development History

2013
Summer meets French designer Delphine in Yiwu, beginning their collaboration.
2014
Officially establishes the company, focusing on providing material selection and sample production services for international designers.
2015-2017
Business grows steadily, expanding into batch handmade production services.
2018
Company scale expands, establishing a professional production management system.
2019-2020
Despite global challenges, we continue to innovate, developing several bestselling product lines.
2022-2024
Continues to expand international market share, becoming the preferred partner for many renowned designers.

Core Concept

Our mission is to become the global partner of choice in the handmade accessories and jewelry field, bringing beauty and confidence to consumers worldwide through excellence in quality, innovative design, and professional service.

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